Corona

Team Karaoke

The Concept: In partnership with Athlete Ally, a non-profit advocating for safe, inclusive and welcoming environments for LGBTQ+ athletes, Corona hosted nationwide Team Karaoke events, putting a fun competitive team-sport-spin on traditional karaoke. Corona donated to Athlete Ally in every market, leveraging this program to amplify and raise awareness for Athlete Ally and the LGBTQ+ community.

Role: Art Director
Toured Cities: New York City, Chicago, Miami, Los Angeles, San Francisco, Denver, Dallas, Phoenix, Atlanta
Agency: Momentum Worldwide